“That the steel of the pen does not displace the steel of the needle”: representations of university and professional women in Eva magazine (Chile, 1948-1960)

Abstract

This article aims to elucidate how the university and professional women were represented discursively and iconographically in theChilean magazine Eva from 1948 to 1960, a time frame in which economy and politics developed an opening towards women, favoringwomen their entrance into higher education. These processes occurred especially in urban spaces, where women’s work became a necessityfor the national economy development, expanding the action field of women and generating a complex readaptation of sociocultural patterns.Based on this, census data was studied for female and male admission to educational classrooms during the 20^th century, data that, by using a gender analysis, will contrast the traditional and modern images that Eva projects in its pages.